20 Deep Winery Joins the Canandaigua Lake Wine Trail
We’re thrilled to officially welcome 20 Deep Winery as the newest stop along the Canandaigua Lake Wine Trail. Located just outside of Rochester in Mendon, NY, 20 Deep Winery brings a fresh perspective to Finger Lakes winemaking—combining intentional vineyard practices, a commitment to community, and a laid-back, family-friendly atmosphere.
Rooted in Passion and Purpose
20 Deep was founded on a simple but powerful idea: grow grapes that thrive in this climate and let the land speak through the wine. The team spent a full year improving the vineyard’s sandy loam soil before planting their first vines in 2019. Today, they grow Riesling, Chardonnay, Grüner Veltliner, Pinot Noir, and Gamay Noir—grapes selected for their ability to thrive at similar latitudes and deliver expressive, balanced wines.
Their Mainstay wines are estate-grown and reflect the unique character of their Mendon vineyard. Whether you prefer a crisp white, a refreshing rosé, or a light-bodied red, there’s something on the tasting list for every palate.
Friday Nights at 20 Deep
One of the best ways to experience 20 Deep is during their Friday Night events—an inviting mix of live music, rotating food trucks, and wine on tap in a cozy outdoor setting.
Each Friday from 6 to 8 PM, guests can enjoy:
• A new lineup of local musicians
• A featured food truck
• Lawn games and fire pits
• Wine, local beer, and non-alcoholic drinks
• A sandbox and yard space for the kids
No reservations are required—just bring your friends, a blanket or chair, and settle in for a relaxing evening.
Sip & Shop Market Series
20 Deep also hosts a Sip & Shop Market, a seasonal vendor event that blends wine tasting with local shopping. Guests can sip on their favorite wines while browsing a curated selection of goods from regional artisans, makers, and small businesses. From handmade jewelry and candles to gourmet treats and home décor, it’s a great way to support local while enjoying a glass in hand.
The market dates change seasonally, so be sure to follow 20 Deep’s social channels or check their website for the latest schedule.
Casual, Welcoming, and Built for Community
20 Deep is more than just a tasting room—it’s a gathering place. The space is designed to feel approachable and inclusive, with a focus on hospitality, curiosity, and fun. Dogs are welcome, kids can roam freely, and the entire experience is centered around connection—whether through great wine, shared stories, or live music under the stars.
Plan Your Visit
Whether you're mapping out your next wine trail weekend or just looking for something fun to do on a Friday night, make sure 20 Deep Winery is on your list.
📍 Learn more about their wines and events at 20 Deep Winery
📅 Check out the trail map and plan your route
Join us in raising a glass to 20 Deep Winery—a bold, exciting new chapter on the Canandaigua Lake Wine Trail.